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Corporate Missteps
For some reason, corporations think they can control information. Here is a testament to the fact that you can't control information on the Intenet. As Stan Laurel said, "Honesty is the best politics."
SplendaKilledmyDog
Seth Godin's Blog: More failed efforts at control
Jay Levinson's 1984 book Guerilla Marketing was like the Boston Tea Party of the Cluetrain Revolution. It advocates cheap, direct communication without a lot of hoo-ha. Seth Godin worked on a 1994 follow-up with Levinson, applying Internet technologies to the same basic principles. Godin's 1999 work Permission Marketing is consonant with Cluetrain, and Godin is a signator. Here he is discussing the implications of companies buying up criticism domains.Splenda Killed My Dog » Daily Domainer
This blog covers the buying and selling of domains, so of course they're going to notice when major players are registering criticism domains by the score.Splenda (Sucralose) Toxicity Exposed
"Well documented presentation of academic and scientific data to support the dangers of chlorine containing Splenda (Sucralose)." That's how the site describes itself. I'm in no position to adjudicate these or any other scientific findings. BOTTOM LINE: Debate is ongoing.Splendasucks.com
It's just a blog. Turns out the guy's an urban planner. Who knew?Laura and Jim
Wal-Mart's Jim and Laura: The Real Story
A Business Week article on Laura and Jim. Note how the article doesn't disclose Jim's identity.101 Dumbest Moments in Business
CNN/Money ranks the Jim and Laura fiasco #51 on their 101 Dumbest Moments in Business. Way to go!Blogs, splogs, & flogs: Edelman & the Wal-Mart fiasco at Sparkplug 9 >> bizhack
It's important to note that this blogger - who's just a guy, not CNN or Business Week - gets to the very, very, very bottom of the story. He identifies Jim, and he names the PR executive who thought this was a good idea. Support your local bloggers!Rahodeb
BoingBoing on Rahodeb
Whole Foods CEO John Mackey - widely regarded as a leader in business ethics - was posting 'anonymously' on the Yahoo message boards for two years under the username "Rahodeb." Rahodeb frequently bashed Whole Foods' competition, Wild Oats. This all came to light under Securities and Exchange Commission scrutiny when Whole Foods was attempting to BUY Wild Oats. Oops. Covered here in influential blog BoingBoing.Whole Foods tells execs to stay off the Web when it comes to talking shop
And so Whole Foods decides that no employees can post to outside blogs or forums. Whole Foods does provide a robust set of blogs for customer to communicate with the company.Baby Camp
Goin' to Camp, Johnson's Baby Camp
Johnson & Johnson hosted a conference for the so-called "Mommy Bloggers." Problem - no children allowed. Also, note to companies: if you cheese off bloggers, get ready to read about it.FCC Net Neutrality Hearings
Live Blogging
Harvard Berkman School Fellow David Weinberger, a Cluetrain author, live blogging the Harvard-hosted FCC hearings on net neutrality focused on ComCast blocking peer-to-peer service BitTorrent.Comcast Gets Caught
Note to companies: if you cheese off bloggers, get ready to read about it.Do Over!
FCC considers new hearings, again outside Washington, DC, this time at Stanford.